Closed-Loop Loyalty Wallet Ecosystem for United Points in Singapore

United Points partnered with Toucan Payments to unify its fragmented loyalty programs and create a scalable ecosystem in Singapore. The result was a blockchain-secured, closed-loop wallet that simplified reward redemption, deepened user engagement, and enabled seamless partner expansion.

Key Takeaways:

• A single wallet powering real-time, secure reward transactions across a growing user base and partner network.
• Implemented decentralized security to ensure data integrity and build long-term user confidence.
• Fast, API-first onboarding of partners, expanding United Points’ reach across industries and geographies.
• Delivered intuitive mobile and web experiences for effortless point tracking, redemption, and engagement.